Skip to content

Uses

Everything That Runs
The Operation.

Forty four tools, grouped the way they are actually used. No affiliate links, and nothing on the list that is only here to look good.

This is the software Cody Wise actually runs, 44 tools across 7 groups, covering the studio and the property operation. It is the same list that drives the logo wall on the home page, so it cannot advertise something that is not in use. Hardware is on the equipment page.

Build And Ship

What the sites and products are made with.

WordPressContent management for codywise.io and the brand sites.
ElementorPage builder and the header, footer and archive templates.
Yoast SEOTitles, meta descriptions, sitemaps and schema output.
Next.jsReact framework for the applications.
Tailwind CSSUtility CSS for the application front ends.
VercelHosting and preview deployments.
NetlifyHosting and edge redirects.
SupabasePostgres database, auth and storage.
GitHubVersion control and the deploy trigger.
Bolt.newPrompt to application scaffolding.

AI And Automation

The models and the wiring between everything else.

OpenAIGeneral models for text and reasoning.
ClaudeLong context work, code and this site.
HiggsfieldGenerative image and video.
n8nSelf hosted workflow automation between the tools on this page.

Measurement

Nothing gets scaled until it can be read.

Google Analytics 4Traffic and conversion reporting.
Tag ManagerTag and event deployment without a code change.
Search ConsoleIndex coverage, queries and Core Web Vitals.
Google AdsSearch and performance campaigns.

Money, Mail And Security

The three that are boring until one of them fails.

StripeInvoicing, subscriptions and checkout.
ResendTransactional email from the applications.
1PasswordCredential and secret storage across the companies.

Workspace

Where the documents and the calls live.

Google DriveFile storage and sharing.
Google SheetsModelling, trackers and quick reporting.
Google MeetClient and contractor calls.

Property Operations

The stack behind Wise STR Group. Listings, calendar, guests, and the building itself.

AirbnbPrimary listing channel.
VrboSecond listing channel.
HostawayChannel manager and unified calendar.
IGMSGuest messaging and automation.
MinutNoise and occupancy monitoring.
SchlageSmart locks and access codes.
RingExterior cameras and doorbells.
Wise STROwn software. The property record every other tool reports into.
Wise Media OSOwn software. Proposals, clients and delivery.

Creative And Channels

What the work is made in and where it goes out.

IllustratorVector, brand marks and print.
PhotoshopRaster and photo work.
Premiere ProVideo editing.
Google Business ProfileLocal search presence and reviews.
FacebookPaid advertisements and social.
InstagramPaid advertisements and social.
TikTokShort form video.
XWriting and distribution.
YouTubeLong form video.
LinkedInBusiness to business distribution.
WhatsAppPrimary client contact channel.

Common Questions

It is everything that runs a business here, which is not the same as everything installed. Forty four tools across the studio and the property operation. If something is not on this list it either does not get used or it got replaced.

Because there is no affiliate relationship on any of it. If that changes the link will be marked as one on the page it appears on, not quietly added here.

That is the equipment page. Three complete builds at three budgets in Canadian dollars, machine first, because the machine is the one thing not worth compromising.

Wise STR and Wise Media OS are built in house rather than bought. Wise STR holds the property record that every other operations tool reports into. Wise Media OS runs proposals, clients and delivery.

Rarely, and that is the point. A stack that turns over every quarter is a stack nobody has learned yet. The last real change was in August, when twenty tools that were on the site but not in use came off.

A Stack Is Not
A Business.

The tools are the easy part to copy. What they are wired into is the part that took years. That is what the ventures are.