Mahesh Property - Internal P&L Analysis
Active Lead Analysis

Mahesh Property.
Margin by scenario.

5BR / 3.5 bath / 16+ guests / Hot tub / Pool table. $897/night average. Full cost breakdown for cleaning and hot tub at 25%, 30%, and 35% margin targets. Plus Wise Property Management proposal.

Lead
Mahesh
Property
5BR / 7 beds / 3.5 bath
Amenities
Hot tub + Pool table
Avg Nightly Rate
~$897/night
Airbnb Reviews
1 review (new listing)
Labour cost baseline
$375
$25/hr x 3 cleaners x 5 hrs
Cost Responsibility

Who pays for what

Three cost categories. Owner supplies are zero cost to us. Cleaner supplies and fuel come out of our margin - never price on labour alone.

Owner Pays
Owner-Supplied Items
Not our cost
All linens, towels, bedding (7 beds)
Toilet paper, paper towels, tissues
Toiletries (soap, shampoo, conditioner)
Coffee, filters, kitchen consumables
Hot tub chemicals and testing strips
Hot tub filters and replacement parts
Guest essentials (dish soap, trash bags)
Pool table supplies and felt brush
Net cost to CleanStays $0.00
CleanStays Absorbs
Cleaning Supplies + Chemicals
Our cost
All-purpose cleaner (large home = more usage)
Disinfectant for bathrooms, high-touch surfaces
Glass and mirror cleaner
Floor cleaner and mop solution
Microfiber cloths, mop heads, scrub brushes
Gloves, masks, PPE per clean
Trash bags for cleaner waste removal
Est. supply cost: $22-$30 per turn
Estimated per clean ~$25 avg
CleanStays Absorbs
Fuel + Transit
Our cost
3 cleaners driving to property per turn
Est. 10-20 km round trip each
CRA rate $0.70/km (2024) = up to $42 max
Conservative estimate: $20-$35 per clean
Hot tub: 1 tech, lower fuel cost ~$10-$15
Track mileage per trip for CRA deductions
Estimated per clean ~$28 avg
True cost per turn (5BR, large home): Labour $375 + Supplies ~$25 + Fuel ~$28 = $428 true cost. All margin targets below calculated against $428 - not the $375 labour figure. Never price on labour alone.
Cleaning P&L Matrix

Cleaning margin at 25 / 30 / 35%

True cost basis $428 per turn. Your recommended quote to Mahesh is the 30% column. These are our numbers - Mahesh sees the final quote only.

Cleaning Margin Matrix - Mahesh (5BR / 7 beds / 16+ guests)
True cost: $428/turn • Internal reference only
Service 25% Margin 30% Margin 35% Margin Formula
Standard Turnover
Full checkout, all rooms, 7 beds stripped/reset
$571per turnProfit: $143
$611per turnProfit: $183
$659per turnProfit: $231
 Cost/(1-m)
Deep Reset (Heavy Use)
Extended stay, large group, post-event
$707per cleanCost: $530
$757per cleanCost: $530
$815per cleanCost: $530
 6 hr run
Move-In / Move-Out
Full deep clean, all surfaces, no rush
$787flatCost: $590
$843flatCost: $590
$908flatCost: $590
 7 hr run
Hot Tub Surround Add-on
Deck, coping, cover, exterior surfaces
+$40Cost: $30
+$43Cost: $30
+$46Cost: $30
 30 min add-on
Pool Table Room
Felt brush, rack reset, game room
+$33Cost: $25
+$36Cost: $25
+$39Cost: $25
 20 min add-on
Full turnover (standard + hot tub surround + pool table)
Recommended quote to Mahesh: 30% column
$644
Profit: $161
$690
Profit: $208
$744
Profit: $261
Hot Tub P&L

Hot tub - service by service

Owner pays all chemicals. Our cost is labour and fuel only. Hot tub is our highest margin service at 55%+ blended. Protects reviews directly.

Hot Tub Service Margin - Mahesh Property
Owner pays chemicals and supplies • Our cost: labour + fuel only
Service Our Cost 25% Margin 30% Margin 35% Margin
Drain and Refill
Full drain, clean shell, refill, initial balance
 ~$62
1 tech + fuel
$175Profit $113 (65%)
$175Exceeds 30%
$175Current rate fine
Chemical Rebalance
Water test, pH, alkalinity, sanitizer
 ~$22
30 min + fuel
$45Profit $23 (51%)
$45Exceeds 30%
$45Current rate fine
Emergency Call-out
Same-day response, priority service
 ~$35
priority + fuel
$85Profit $50 (59%)
$85Exceeds 30%
$85Current rate fine
Monthly subscription (recommended for Mahesh)
1 drain/refill + 2-3 rebalances = our cost ~$128
$299/mo
Profit: $171 (57%)
$299/mo
Exceeds 30%
$299/mo
Exceeds 35%
Hot tub is the highest-margin service we offer and directly protects Mahesh's reviews. New listing with 1 review - a single hot tub complaint destroys a new listing before it gets momentum. Recommend drain + refill every 3 weeks minimum. This becomes a lock-in service once he sees it work.
Business Intelligence

Margin summary at a glance

Key metrics for Mahesh as a full service client. Cleaning + hot tub + WPM management is the triple dip applied to a single high-value property.

Clean HT WPM Annual Total
Annual profit at 30% (cleaning + hot tub)
~$5,500 from Mahesh alone
$690/turn x 20 turns/yr x 30% = $4,140 cleaning + $299/mo hot tub subscription x 57% = $2,046 hot tub. Total ~$6,186 combined. Does not include WPM management revenue.
58%
Hot tub avg margin
~58% blended
Drain/refill + rebalances at current rates. Owner pays all chemicals - our purest margin service.
5-Star Every Turn - New Listing Priority
New listing - review urgency
1 review. Critical window.
New listings live or die in the first 10-15 reviews. A dirty hot tub or missed clean can tank a new listing permanently. This is our strongest pitch angle - we protect his launch window.
Revenue Growth Trajectory
Annual opportunity (all services)
~$12,000+ from Mahesh
Cleaning ~$4,140 + Hot tub ~$2,046 + WPM $500/mo flat = $6,000. Total: ~$12,186/yr if he takes full package. Triple dip model working on one property.
Pitch strategy
Lead with the hot tub. Close with management.
Mahesh said "cleaning and hot tub only." His wife manages - that is the opening. Once she sees the workload of guest comms, pricing, and coordinating cleaners, the $500/mo management offer looks like a bargain. Lead with the hot tub service because it has the clearest ROI story for a new listing - review protection. Cleaning quote follows. Plant the WPM seed at the end of the viewing.
Recommend quote
$690
30% margin/turn
Hot tub sub
$299
57% margin/mo
WPM flat fee
$500
Pure profit/mo
Alt: WPM %
20%
~$2,154/mo gross
Wise Property Management

Management proposal - two options

His wife manages the listing. That is your opening. Present WPM as the upgrade that takes the burden off her while protecting and growing the revenue. Mahesh is a $897/night host - he will understand ROI.

Option A - Flat Fee
$500
per month flat
Monthly profit to Wise
~$500/mo pure margin
Guest messaging and communication
Pricing optimization (dynamic pricing)
Listing optimization (SEO, photos, copy)
Turnover coordination via CleanStays
Maintenance dispatch via Wise Property Services
Monthly owner revenue report

Best for: Low-risk entry. Fixed cost is easy for owner to approve. Good foot in the door. Upgrade to % later once trust is built.

Option B - % of Gross Revenue
20%
of gross rental revenue
At $897/night, 65% occupancy
~$5,265/mo gross to us
Everything in Option A
Revenue-aligned incentive (we earn more if he earns more)
Direct booking channel setup via Wise Media
Aggressive review and rating management
Calendar and OTA management (Airbnb, VRBO)
Stampede / peak pricing strategy

Best for: Maximum revenue. At $897/night this property is high-value. 20% aligns incentives. Start with flat fee if he resists - upgrade when he sees results.

Recommended long-term
Wise. C. Wise Enterprise Corp. o/a CleanStays + Wise Property Services + Wise Property Management
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